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The advertising budget : preparation, administration, and control

Call.No :	HF5824 .K4
Record.No :	18896  [Book]
Personal name :	Kelly, Richard J
Title :	The advertising budget : preparation, administration, and control
Sub Title :	preparation, administration, and control
Publishing :	New York : Association of National Advertisers , 1967
Description :	ix, 290p : illus ; 29cm
Notes :	Prepared under the direction of the A.N.A. Adverti
Subjects :	Advertising
	Advertising - Management
Related names :	Ahlgren, Herbert A , [Editor ]

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