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Advertising management

Call.No :	HF5823 .A2
Record.No :	24572  [Book]
Personal name :	Aaker, David A.
Title :	Advertising management
Publishing :	New Jersey, [ United States ] : Prentice Hall International, Inc. , 1987
Edition :	3
Description :	xii, 564p : illux ; 23cm
Biblio Notes :	incl.index & Bibl ref
Subjects :	Advertising - Management
Related names :	Myers, John G. , [Editor ]

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